How Elon Musk Always Leverages the Next Big Thing to Stay Relevant | Inc.com

In giving the commencement address at the University of Southern California’s graduation ceremony a few years back, Elon Musk told the fresh, new graduates to focus on signal over noise. He implored them to focus only on those things that would improve the businesses they soon would be working for. If it doesn’t help move your business to the front of the line, it’s not important.

He knows what he’s talking about. This line of thinking is evident in how Musk runs Tesla, one of the world’s most dynamic companies. The company de-emphasizes advertising in favor of good, old-fashioned research-and-development that makes their vehicles stand out from the much more established car companies through such things as solar panels on its vehicles’ roofs that power the car’s battery

https://www.inc.com/melissa-thompson/how-elon-musk-always-leverages-the-next-big-thing-.html

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: